To make yourself known, initiate collaborations, conclude contracts or to sell your work, it is essential to present your projects in a clear and attractive manner.




Project formulation

Target groups

Artists, Creative and Cultural Professions


for all sectors, photography, visual and graphic arts, music, webdesign, dance, media, performing arts

Level of experience

for all levels, Beginners, Intermediary, Experienced


A clearly defined project. It is required that you bring an existing communication tool about your project.


Our training session "Clarifying one's professional project" could be useful if you need to define more precisely your project.


But it is easier said than done! How do you draw someone's attention? How do you showcase its specificity and ensure its authenticity? How can you ensure that the communication maximizes your chances to achieve a concrete result? This training aims essentially at strengthening your oral communication skills (face-to-face interview, talking in front of a group, informal encounters, etc.)


  • Establish an efficient communication
  • Present and highlight your project
  • Practice active listening
  • Speaking in public


Active methodology, putting the accent on the participant's inputs and giving them the possibility to exchange among peers. A lot of exercices to practice (in groups of 2 or presentation in front of the whole group on a voluntary basis)


  • To better the presentation of your projects during discussions, meetings
  • To know how to tackle public speaking
  • To be able to highlight your skills and singularity


  • To be able to present your project clearly and in a few words
  • To dare public presentations of your project if necessary
  • To be able to express your specificity


  • bibliography
  • training script
  • Basic equipment (computer, video projector, flipchart, wifi)


Questionnaire to be filled out by the participants (paper and online versions exist)

Support material

Written exercises, Written tips, Written checklistS, Powerpoint distributed to the participants

Other related recommended resources

  • Our training "Tools to promote one's artistic project" is complementary to this one
  • Infosheet "How to find a partnership?"
  • Infosheet "How to prepare a presentation file?"
  • Infosheet "What to pay attention to during a meeting?"


14 h


up to 12

Course language(s)

Français, English

Past track experience

since 2011


Danièle Lécureuil




Sophie Ypersiel


under the project Routes to Employment


📎 Module PDF (0.11 MB)

Personal curriculum

This Curriculum was developed with funding from the EU programme ERASMUS+ as Strategic Partnership in the field of Vocational Education and Training.
This curriculum reflects only the authors’ views; the European Commission and the ERASMUS+ national agencies are not responsible for any use that may be made of the informations it contains.

Related: Contact

Related: Organisations


SMart is a non-profit organisation created in Belgium in 1998 which is developing itself in 8 European countries. SMart aims to simplify and support the professional paths of creative and cultural workers. Their principal goal is to help the self-employed to develop their own activities through a secure system.