How can I design and present my project idea in a clear, exhaustive and attractive way?




Project formulation, Project management

Target groups

Artists, Creative and Cultural Professions, Trainers/Coaches


for all sectors, photography, visual and graphic arts, music, webdesign, dance, media, performing arts

Level of experience

for all levels, Beginners, Intermediary, Experienced


Anybody who wants to organise projects or work in projects. It is also useful for participants who start their own business.


The key to a successful project is the planning. Creating a project planning is the first thing one should do when undertaking any kind of project. A good project planning will save you time in the end and will help prevent problems during the project. During this training, participants will be Introduced to the main operational and methodological issues, also with respect to the composition of the project in a properly structured form.


  • Why and for whom? Motivations, context analysis, target.
  • How? Objectives - process - results
  • Where and with whom? Locations, equipment, collaborators
  • Elements for a budget forecast
  • Documenting and promoting
  • Monitoring and reporting


Practical exercise using a fictive or real project as an example. The participants must decide what are important milestones in this project and set deadlines related to the milestones. With that in mind, the participants come up with a list of the tasks that need to be done: content/programme, production, communication, PR & marketing, finances.


  • Capacity to understand, and make understandable to others / to different targets, the main features and strong points of one's project.
  • Capacity to define target group(s), mission, expected results.
  • Capacity to plan the tasks and to put them in a correct sequence and in a sustainable time schedule.
  • Capacity to make a realistic budget forecast.


Participants should be able to create a good and sustainable project planning.


  • Slide show, flipchart, internet connection, laptop, video projector.
  • Participants are welcome (and encouraged) to bring personal laptop computers with them.


Questionnaire to be filled out by the participants (given and collected at the end of the session)

Support material

Slide show, flipchart, internet connection, laptop, video projector. Participants are welcome (and encouraged) to bring personal laptop computers with them.

Other related recommended resources

evaluation available


6 h


8 to 15

Course language(s)

Français, Italiano, English

Past track experience

since 2013


Marina Bistolfi


Centro di Creazione e Cultura


Marina Bistolfi


under the project Routes to Employment


📎 Module PDF (0.11 MB)

Personal curriculum

This Curriculum was developed with funding from the EU programme ERASMUS+ as Strategic Partnership in the field of Vocational Education and Training.
This curriculum reflects only the authors’ views; the European Commission and the ERASMUS+ national agencies are not responsible for any use that may be made of the informations it contains.

Related: Contact

Related: Organisations

Centro di Creazione e Cultura

Centro di Creazione e Cultura (CCC) is a Florence-based association focused on artistic education and creation, aimed at fostering mobility and professional growth of talented emerging artists.